Episode Summary:
In this episode of the Work at Home Rockstar Podcast, Tim Melanson chats with Kerri Roberts, Founder of Salt & Light Advisors. Kerri shares her journey from a 20-year corporate career to launching her own HR consulting business, breaking down the real lessons behind tech overwhelm, pricing mistakes, and building a business that actually supports your life.
Who is Kerri Roberts?
Kerri Roberts is the founder of Salt & Light Advisors, a People Operations and HR consulting firm helping small to mid-sized businesses build strong, practical HR foundations. With over 20 years of experience in corporate HR and operations, she now helps companies clarify roles, expectations, and systems so their teams can succeed.
Connect with Kerri Roberts:
Website: https://saltandlightadvisors.com
Website: https://kerrimroberts.com
Instagram: https://www.instagram.com/kerrimroberts
LinkedIn: https://www.linkedin.com/in/kerrimroberts
Host Contact Details:
Website: https://workathomerockstar.com
Facebook: https://www.facebook.com/workathomerockstar
Instagram: https://www.instagram.com/workathomerockstar
LinkedIn: https://www.linkedin.com/in/timmelanson
YouTube: https://www.youtube.com/@WorkAtHomeRockStarPodcast
X / Twitter: https://twitter.com/workathomestar
Email: tim@workathomerockstar.com
In this Episode:
00:00 Welcome and Guest Intro
00:21 Big Leap to Entrepreneurship
00:57 Early Mistakes and Lessons
02:29 Essential Tools and Tech
05:03 Home Office and Self Care
07:07 Client Boundaries and Value
08:32 Project Pricing Over Hourly
12:40 Marketing Beyond Your Network
14:20 First Client and Contractor Shift
16:42 Pricing Reality and Revenue Growth
21:03 Money Systems Taxes and AI
24:46 Why Leave a 300K Job
29:06 Business Refinement and Alignment
30:51 Connect and Closing Questions
31:33 Rock Star Picks and Wrap Up
Episode Summary
In this episode of the Work at Home Rockstar Podcast, Tim Melanson chats with Marcia Layton Turner, founder and executive director of the Association of Ghostwriters and president of a business book ghostwriting firm. Marcia shares how she built a thriving ghostwriting business over decades, including how she learned to write later in life, navigated a major business slowdown, and adapted her marketing to come back stronger than ever. The conversation dives into productivity, delegation, tools, and the evolving role of AI in writing.
Who is Marcia Layton Turner?
Marcia Layton Turner is a New York Times and Wall Street Journal bestselling ghostwriter who helps CEOs, founders, and entrepreneurs turn their expertise into books. She is also the founder and executive director of the Association of Ghostwriters, the only professional organization dedicated to supporting ghostwriters.
Connect with Marcia Layton Turner:
Website: www.marcialaytonturner.com
Website: www.associationofghostwriters.org
LinkedIn: https://www.linkedin.com/in/marcialaytonturner/
Host Contact Details:
Website: https://workathomerockstar.com
Facebook: https://www.facebook.com/workathomerockstar
Instagram: https://www.instagram.com/workathomerockstar
LinkedIn: https://www.linkedin.com/in/timmelanson
YouTube: https://www.youtube.com/@WorkAtHomeRockStarPodcast
Twitter: https://twitter.com/workathomestar
Timestamps
00:00 Welcome And Guest Intro
00:32 Learning To Write Later
03:02 Power Of Asking Questions
06:07 Relearning How To Learn
10:18 When Business Slows Down
12:28 Marketing Pivot And AI
16:33 Feast Or Famine Cycle
19:23 Setting Client Boundaries
22:17 Home Office Productivity
23:58 Investing In Gear
24:53 Invest In Quality Gear
25:56 Printer Cost Trap
27:11 Building The Band
29:26 Delegation Strategy
31:02 Offloading Research Work
33:24 Scaling And Hiring Curve
34:47 Tool Stack That Works
37:28 Choosing Tools By Testing
39:53 AI In Writing Industry
45:43 Find A Ghostwriter
46:15 Ghostwriting Intake Process
48:07 Music And Wrap Up
Episode Summary
In this episode of the Work at Home Rockstar Podcast, Tim Melanson chats with Suzanne Knight, CEO of mBolden, who helps organizations and leaders navigate transformation with clarity and confidence. Suzanne shares her journey from corporate consulting to building a work-from-home business, revealing how a portfolio career, multiple income streams, and strong client relationships can create more stability than traditional employment. She also dives into the realities of entrepreneurship, including early uncertainty, financial pressure, and the importance of systems, delegation, and boundaries.
Who is Suzanne Knight?
Suzanne Knight is the Chief Executive Officer of mBolden, where she helps organizations execute strategy and drive meaningful transformation. With a background in corporate and large consulting firms, she now works with major organizations to align leadership, improve execution, and turn strategy into results. In addition to consulting, Suzanne also delivers keynote presentations and runs masterclasses, helping leaders and entrepreneurs build more resilient and future-proof careers.
Connect with Suzanne Knight:
Website: https://suzanneknight.com
LinkedIn: https://www.linkedin.com/in/thesuzanneknight/
Instagram: https://www.instagram.com/thesuzanneknight/
YouTube: https://www.youtube.com/@thesuzanneknight
Host Contact Details:
Website: https://workathomerockstar.com
Facebook: https://www.facebook.com/workathomerockstar
Instagram: https://www.instagram.com/workathomerockstar
LinkedIn: https://www.linkedin.com/in/timmelanson
YouTube: https://www.youtube.com/@WorkAtHomeRockStarPodcast
Twitter: https://twitter.com/workathomestar
Timestamps
00:00 Welcome and Guest Intro
00:26 Building a Stable Home Business
02:43 Corporate Security Myth
06:47 Future Proof With Side Hustles
09:44 What mBolden Actually Does
11:42 Portfolio Income Streams
15:20 Biggest Startup Mistake
18:45 Tech Chaos and Fixes
21:59 Momentum Takes Time
25:41 Negotiating Severance Smartly
26:42 Host Tech Troubles Story
27:20 Keyboard Lock Nightmare
28:34 Delegate Your Weak Spots
29:58 Energy Cycles Time Blocking
31:44 When To Push Through
32:19 Team Systems Outsourcing
34:29 Four Level Priority Rules
38:50 Boundaries Saying No
42:25 What Suzanne Does Now
45:43 Who She Helps Most
47:27 Rockstar Karaoke Wrap
Episode Summary:
In this episode of the Work at Home Rockstar Podcast, Tim Melanson chats with Glenn Freezman, owner of Digital Speaker Agent. Glenn shares how early mentorship shaped his entrepreneurial mindset and how those same lessons now power a system that helps speakers get on more stages with less effort.
Who is Glenn Freezman?
Glenn Freezman is a lifelong entrepreneur and founder of Digital Speaker Agent, a platform designed to help speakers, coaches, and authors land more speaking opportunities while reducing the time and effort required to apply.
Connect with Glenn Freezman:
Website: https://www.digitalspeakeragent.com
LinkedIn: https://www.linkedin.com/in/glennfreezman/
Host Contact Details:
Website: https://workathomerockstar.com
Facebook: https://www.facebook.com/workathomerockstar
Instagram: https://www.instagram.com/workathomerockstar
LinkedIn: https://www.linkedin.com/in/timmelanson
YouTube: https://www.youtube.com/@WorkAtHomeRockStarPodcast
X / Twitter: https://twitter.com/workathomestar
Email: tim@workathomerockstar.com
In this Episode:
00:00 Welcome and Guest Intro
00:22 Success Story Pretzel Hustle
03:10 Mentor Saves the House
05:27 No Inventors Remorse Mindset
07:18 Biggest Mistake Remote Closings
14:26 Mentorship and Truth Sources
17:02 80 20 Rule Pay Yourself
18:39 What Do You See Lesson
21:05 Soda Stadium Hustle
22:40 Doing the Right Thing
24:14 Learning by Watching
25:02 Learning Without Quizzes
25:20 Pretzel Money First Car
27:32 Family Shift And Career
29:03 Pitching The Money Store
31:32 Delivering The Impossible
33:59 What Do They Want
34:45 Building Speaker Agent
39:41 Affiliate Blue Ocean Strategy
42:04 Title Insurance Partnerships
45:46 Mentorship And Giving Back
46:56 Rockstar And Music Talk
49:43 Class Clown 10000 Hours
51:47 Final Thanks And Wrap